[Latest] Google AdSense Decline In Traffic And Site

[Latest] Google AdSense Decline In Traffic And Site

 

 

 Hello PAKL33T Friends And Sweet Guests

Recently we received a lot of advice on site architecture and reduced traffic problems, we are pleased to have made some answers on the SMX London on this matter, I hope can be the key to share with you. First, we dropped from search engines brings traffic first to have a deeper understanding, and then we will be an in-depth analysis of Web site design and architecture issues.

Understanding traffic decline

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As you know, the changes in search results is a constant; network is constantly changing, so our index is also changing. Of user interests and search keywords understanding continues to improve, often prompting our algorithm selection and page rank to make some adjustments. However, we realize that these adjustments sometimes gives rise to confusion or even lead to misunderstanding, so here we would like to be seen a few of the mysteries one by one to explain clearly to members.

Mystery 1: duplicate content will cause decline in traffic from search engines

Site administrators often want to know whether the duplicate content on your Web site will bring negative impact to their Web site traffic. However, as mentioned in the site administrator's Guide, unless these duplicate content is aimed at manipulating Google rankings (or users), otherwise these duplicates are not violations of the webmaster guidelines. Second part of my speech is explaining how to use the rel= "canonical" to deal with duplicate content.

Mystery 2: affiliate programs will cause decline in traffic from search engines

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Original and competitive content is critical to a good user experience. If your Web site to participate in the affiliate program, from the user perspective, if the same content to be extremely common on the Internet, so what is user experience? That took part in the affiliate program with little or almost no content that is original and attractive site is impossible to get a good ranking. However, if the original content of the site itself has sufficient, then it contains affiliate programs link will not cause a decline in traffic from search engines to.

Based on my collection to the webmaster are more concerned about the problems, I hope here I highlighted two important parts of speech. The first is that a malicious attack (such as hidden text and links in your site is implantation) may cause your site to be removed from the Google search results. This topic is more positive side, you will also learn how to use the Google Web page snapshots and webmaster tools to find these problems. If we find that your site contains hidden text, or hacker attack when there are violations of the webmaster guidelines as a result, you usually corresponding to the message center in webmaster tools to receive reminders.

 

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If your user is redirected to another Web site, can also cause your site declining flow. This redirection can be caused by hackers modify your server settings, may also be in the process of search engine users to your Web site redirect between pages. However, a similar phenomenon would lead to different results scenario is: hackers set up a redirect only for search engine robots. In this case, because the user and access is not affected, so does not cause significant decrease in the flow of, but the long run, is likely to lead to fall in the number of indexed pages.

Web site design and architecture issues

Above we have an analysis of how negative changes affecting the flow of your website and it, next, we'll look at the Web site design and architecture issues. In particular, if you want to ensure that your site is effectively crawling and indexing, so what is a prerequisite for Web pages can be displayed in search results? You should consider what aspects of it?

* First, check your robots.txt file to ensure it has the correct status code, and does not return an error.

* Keep in mind that some websites transfer to the new domain best practices, and address of the webmaster tools new change function.

* Review your robots.txt file again, ensuring that your Web pages, especially those that override page or dynamic page, there is no misuse of interdiction.

* Finally, better use rel= "canonical" feature to reduce duplicate content in the domain name of the index. You can learn from examples in the presentation, how Google on canonical properties and the clustering of duplicate content on your Web site, and which pages you want Google indexing.

 

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All in all, remember that changes in the search results are normal, but you can take measures to avoid your site against malicious attacks, or take steps to improve Web site design and architecture, so as to avoid your site from the index disappear or appear in the result of unpredictable fluctuations. You can learn more about the tricks of hackers and network waste producers began, and through the checking again HTML recommendation in webmaster tools to ensure your site crawl and index level all is operating normally, you can test your robots.txt file in case you mistakenly blocked the Google robot. Also, do not forget the timely processing of the URL unreachable errors!